THE
POLITICIAN

PR GRABBING OOH

In Netflix’s The Politician, Ryan Murphy takes a dig at the uber privileged. And so did we.

In the show, Gwyneth Paltrow’s character freely admits she paid her sons’ way into college, as if it was normal. And looking back, I guess it was, to an extent. And then to our luck, the show premiered shortly after the 2019 college admissions scandals.

So when (almost) everyone was going back to school, Netflix placed billboards around campuses here, and around major universities across the US, relating The Politician to their admissions processes. Not only did students and onlookers get it, they freaking loved it.